When we talk about cosmetic procedures, we typically don’t think about dentistry. Indeed, even though cosmetic dentistry is a prominent field, discussion of cosmetic procedures tends to focus on the big surgeries: breast augmentations, liposuction, and lately, injectables of many kinds. As Patrick Driscoll reports, the market for all of these things is growing, but what about cosmetic dentistry? As it turns out, cosmetic dentistry is booming too, particularly with the help of new technologies.
Cosmetic Dentistry Today
Cosmetic dentistry today is already a high tech undertaking, and a very busy one at that. According to a recent New York Magazine article, currently 80% of North American teenagers are being seen by an orthodontist. We get kids started early with the project that is cosmetic dentistry, fitting younger and younger children with braces all the time. The same article recommends a first orthodontist visit at age seven, an age at which mostly children have only just started losing their baby teeth. We are obsessed with having that perfect smile.
Braces are an example of relatively low tech cosmetic dentistry, but the procedures more commonly targeted towards adults are more complex. One common cosmetic procedure for adults is porcelain veneers. Veneers are meant to cover over stained teeth or reshape chipped or damaged teeth. The procedure also engages detailed shade matching because, as Broadway Dental explains, veneers are made “from strong, high quality porcelains that closely mimic the many shades and translucencies found in natural teeth.” Veneers are very popular among professionals looking to brighten their smiles.