If you’re a business owner, you have to make a lot of difficult decisions with regard to where to advertise your business and how to position your brand. Thankfully, many websites, directories, and social networking platforms are completely free for anyone to use.
That means there’s no excuse for failing to put your name out there and claim your profiles. At a very minimum, you need to make sure your business can be found on the following six websites:
If you could only pick one off this list, Facebook would be the wise choice. The popular social networking site has 1.35 billion active monthly users now — a number that was hovering below 250 million only six years ago.
Aside from being able to position yourself in front of a large chunk of the world’s population, Facebook enables you engage with customers in unique ways and even implement effective and highly targeted PPC ads.